Friday, November 29, 2019

201 Week 1 Essay

Psy/201 Week 1 Essay Psy/201 Week 1 Essay My daughter has ADHD (Attention Deficit Hyperactivity Disorder). Some of the problems that I deal with on a daily are lack of attention, failure to follow instructions, loses things easily, and impulsive behaviors. However, having to deal with this, we are dealing with growing pains, her body is growing fast, but her bones are taking their time, so she has some discomfort. With that, her physician told her when she feels pain she may have a pain pill. However this is been a constant problem, every day she has pain. Therefore, I decided to give her a low dose Bayer aspirin, instead of Tylenol. Within less than twenty minutes, she is telling me she is doing just fine. The next couple of days I changed the aspirin to a vitamin, and got the same reaction. For the past 7 months, when she feels pain, she takes a vitamin believing it is a painkiller, and again the same result. In less than twenty minutes, she is feeling no more pain, or discomfort. I used the informal research method of ex perimental research. Psychologist produces a change in one variable to observe the effects of that change on other variables. This is the placebo effect, when a patient has symptoms, they receive what they think is treatment, and their symptoms disseminate. If I had to make this decision again, I am not sure I would handle it the same way again. I personally acknowledge that I am dealing with a child not well; I believe that I am not hurting, but I know I am not helping either, I have seen that

Monday, November 25, 2019

Driving Age essays

Driving Age essays Turning the age of sixteen is a huge step in the life of a teen. When becoming the age of sixteen a new challenge is brought into a persons life, the task of driving a car. But are sixteen year olds ready for this for this task. Driving a car is a task that should only be taken on by teens over the age of eighteen year olds because they are more responsible and understand the risk involved, there brain is underdeveloped and most of the driving they do is unnecessary. In todays society the idea of sixteen and seventeen year olds operating cars has become a way of life. But if one stops to think about it there is no need for these drivers to be on the road. Most of these drivers still live at home and have no job because theyre still in school. So they have no job to drive to or from. To go to school they can take the bus or be dropped off by their parents. From past experiences when I was this age I know how much useless driving I use to do. In Atlanta there is a huge problem with smog that is caused by to many cars on the road. The Department of transportation is always thinking up new ways to resolve this problem. The months when school is in session is when smog is at its highest. By taking these drivers off the road it would cut down on smog because they would be forced to ride the bus. When I was sixteen me and my friends use to load up in a car and just drive around town all night. Most of the time we would end up doing stuff to get in trouble. Another problem with these drivers is they are very irresponsible and put other drivers in danger on the road in danger. Recent statistics show that most drivers who are caught speeding or involved in automobile accidents are under the age of eighteen. This is because the drivers have no responsibility and cannot handle the task of driving a car. In Georgia congress members have noticed this problem and are working on an amendm ...

Thursday, November 21, 2019

SWOT Analysis of Hewlett Packard Essay Example | Topics and Well Written Essays - 750 words

SWOT Analysis of Hewlett Packard - Essay Example HP has the ability to manufacture new designs and innovations of personal computers and accessories such as printers at affordable costs. Moreover, the company’s after sales services provide the best services to their customers hence increasing their loyalty. After sales service centers and helplines reduce many customer problems (Kern et al, 23). Weaknesses Hewlett Packard’s lack of presence in some major market segments limits its profitability in some countries. In spite of its outstanding portfolio, HP does not have significant production of software products as compared to major competitors such as IBM. Some of its competitors produce smart software products and offer extensive consultation services to their customers. A substantial percentage of its income (29%) is obtained from its personal systems division. Therefore, it does not command the market of industrial and large organizations that use highly sophisticated computing devices. The company mostly develops personal computers is already encountering competition from new players in the industry such as Lenovo. It has poor presence in the tablets market where many of its competitors are gaining ground. It is also facing competition in the manufacture of printers from other companies including Epson and Samsung.

Wednesday, November 20, 2019

The Way Incentives Work and Types of Motivation Problems Research Paper

The Way Incentives Work and Types of Motivation Problems - Research Paper Example Every incentive program is based on a formula for enhancing motivation that engages four fundamental variables: effort, performance, outcomes, and satisfaction. The logic behind these programs goes something like this: employees at Property Management Company will put in the accurate quantity of effort to meet performance hopes if these part-time employees at the small privately owned property management company obtain the types of outcomes that include pay raises and promotions which will provide part-time employees satisfaction. (Hanlan Marc, 2004) In simpler words, the property management company should provide its employees what they want, and employees will work hard to get it. Conversely, the problem with most incentive programs like of Property management company is that they center exclusively on the submission of outcomes and overlook the three beliefs that are the key to making the motivation solution work: The first conviction compacts with the relationship between employee effort and performance. The second compacts with the relationship between performance and outcomes. And the third compacts with the relationship between outcomes and satisfaction. These three beliefs form the basis of the belief system of motivation and performance. Accepting that these beliefs are decisive preconditions for motivation helps to explain why incentive programs generally yield such lackluster results like in case of Property Management Company Since employees do not always hold these beliefs to be true, attempts to improve motivation by using incentives cannot make the grade, even when the incentives are highly desirable ones. (Thomas, 2004)

Monday, November 18, 2019

Business Environment Analysis of British Airways Essay - 2

Business Environment Analysis of British Airways - Essay Example British airways vision is to encourage achieving values that are very important for the organization (Katie, 2013). The organization values to achieve acceptable standards to govern individual behavior in the organization. The organizations are running their businesses all over the world. The main purpose of these organizations is to fulfill the basic needs of the human and to give good impact on the world. The businesses usually established in order to prevent or improve the human life. Many organizations in the world understand the management of organization and explicit verity of decisions making to provide direction to the organization (Bryson, 2011). The organizational purpose is to take verify of the decisions for the insiders and communicate with the outsiders. In the private sector, the organization is not part of the government. Whereas, the public sector organization, is owned and operated by the government. British Airways is originally a privately owned aviation organization that was nationalized in 1939. British airways merge the financial losses and industrial operations privately (Heinz & Pitfield, 2011). In an organization, the stakeholder relationship model make connections between the organization and its stakeholders. It is essential for the organization to establish a good understanding with the stakeholder in order to raise the profit and organizational profile. There are many stakeholders of British airways, including customers, employees, competitors, suppliers, media, environmental issues, local communities, financial institutions, shareholders, government etc (Balmer, Illia, & Brena, 2013). Below few stakeholders are discussed. The customers are the major source of earning profits for the organization, and these customers have high impact on the management of the organization. The British airways always try to attract the existing customers and move forward to attract the young or new audience. The British airways have the

Saturday, November 16, 2019

The History Of Hotel Radisson Marketing Essay

The History Of Hotel Radisson Marketing Essay For my course I have come up with a strategic plan or business plan of a hotel business. I have been asked to choose a travel and tourism organization and discuss about its position in travel industry, doing its marketing research and report and its sustainability and corporate social responsibility. So in this report I will try to focus n the operation and the management issues in tourism from an industrial point of view. For my product, I have chosen to use an already existing brand name in hotel and tourism industry Radisson Blue, formerly Radisson SAS, is the brand name for  Radisson Hotels  outside the United States, including those in Europe, Africa, and Asia. This report is divided in four sections as in first section Radisson Blu hotels position in the tourism industry is analyzed and focuses is given on the stakeholders and macro environmental issues. The second marketing report section focus has been given on Radissons business strategy especially on its products and di fferent strategies of pricing and proportioning and distribution. Marketing mix is discussed in that section from Radissons perspective. The following section contains the hotels performance evaluation through employee and customers satisfaction survey. A research plan has been set; two sets of open ended questionnaire have been structured and data been collected from customers of two Hotels establishment of Radisson located in London. All the data found from primary and secondary sources been analyzed and on that basis recommendation has been given. In the last section corporate social responsibility issue has been discussed in Radissons perspective. The questionnaire samples have been included in the appendix end of the report. Introduction of Radisson Blue hotel: Radisson Hotels Resorts is one of the leading, full-service global hotel companies. It has its business over 420 locations in 73 countries.   They are passionate about Yes I Can! service philosophy which empowering the employees to make sure that they are entirely satisfied for the duration of the stay. This is a major international hotel company. The first Radisson hotel was founded on December 15th, 1909 in South Seventh Street in Minneapolis, Minnesota. It was specified named after 17th century French traveler Pierre-Esprit Radisson. In 1962 the establishment was bought by Curt Carlson (1914-1999) as it is still owned by Carlson. With the headquarters of the parent company Carlson; the companies is located on the suburbs of Minneapolis, Minnesota, the city where the first Radisson Hotel was built. The company started the business with around 250 staffs. Fifty feminine staff survived in the hotel as did some of the chefs. (Task 1-Situation Analysis) 1-a) Radisson and sectors of travel and tourism industry: The tourism business is based on numerous dissimilar components and they are interconnected. Many businesses cover more than one segment and the impact in one element of the tourism industry has noteworthy implication for additional sector. The tourism industry has been separated into several unlike sectors. Such as: Accommodation Adventure and recreation Attraction Food and beverage Events and conference Transportation Travel and trade. All these sectors are interrelated and as a travel and tourism company Radisson is spreading its business through almost all sectors in tourism by generating job opportunities and its unique services to the customers especially in accommodation, events and conferences, travel trade and food and beverage sectors. 1-b) Stakeholders and their interest: A stakeholder is any personality or group who can affect or is affected by the actions, decisions, policies, practices, or goals of the organization. (Freeman 1984, 25). The person or group has interest through the overall activities of the business. And they are classified into internal and external stakeholders. Figure 1: Stakeholder analysis (Marlene Gundlach, 3/22/2011)http://img.bhs4.com/90/d/90d78332987fa6def2305690485f6646d2d944b4_large.jpg Internal stakeholders are those from contained by the industry, e.g. shareholders, managers and the employees. In case of hotel Radisson, the internal stakeholders are managers, staff and employees of the hotel, and there is no doubt that the owners are the most important stakeholders among all of them. The staff and employees get the remunerated from business in a straight line and do service for the business and thus are classified as internal stakeholders. As a definition of business dictionary the external stakeholders are such as suppliers, government, financiers that influence and are influenced by organization but are not its internal part. Radissons key external stakeholders are its 1.Customers 2.Suppliers 3.Media 4.Shareholders 5.Government 6.Banks 7.CommunityGroups 8. NGOs As the main internal stakeholder of hotel Radisson the owners are always concerned about the growth and profit the business establishment is making in a year. The managers are deeply concern about their performance and salary. On the other hand as external stakeholder Shareholders play very important roles for hotel Radisson because they have contribution on the capital to the business and look ahead to share from the profit. Radisson needs the support of shareholders to make available funds to increase the business. Shareholders have a straight interest in considering the business develop into more productivity. Government and regulatory also set a variety of technical and lawful necessities. Radisson must execute with strategy and rules put by the governments and hotel company scheme in the countries in which it activates. Customers always desire Radisson to make available high standard service at a sensible value. The Community also has a stake in the Radissons dealing as employer of neighboring people. Business activity does affect the local surroundings. 1-c) The Macro environment The macro environmental factors include all the aspects influencing an organization. It is the external and uncontrollable factors that influence a companys development. An industry must be acquainted with the worth of each of the macro environment factors; such as, economic, demographics, and lifestyle, technology and natural forces. In our case Radisson should study all the macro environment factors before it set up a new business in at any place in the world as each of the forces has effect on the market. The radical and ongoing changes occurring in society create an uncertain environment and have an impact on the function of the whole  organization (Tsiakkiros, 2002). It is constantly changing, and the big business needs to be stretchy to take up with it. Radisson HotelTo help analysis this factors managers can categories them using the PESTEL model. Social Cultural Technological Political Legal Economic Demographic Figure 2: The overview of Macro Environment Radisson hotel. (Field work) Economic Trends:  Changeability in personal disposable income, inflation and interest rate and the rate of unemployment are generally focused in the macroeconomic environmental analysis. The recent growth of GDP in central Europe has made luxury of hotel Radisson more reasonable to the common public. Another constructive feature for the hotel is the luxury accommodation sector is mostly unaffected by the 2007 recession (Kiessling, Balekjian, Oehmichen, 2009). But intermittent exchange rates, the inflation and tax rates pose negative impact to the tourism industry. Political and Legal Trends:  The macro political environment analysis will identify changes in the position politicians take on issues. A current example is a shift towards greener policies in the developed world. The macro legal environment analysis is closely linked to the political environment (politicians tend to make the laws), but also includes trends in court decisions such as liability compensation. As a luxury accommodation sector hotel Radisson gets huge government incentives for the development of new hotel projects, as new hotels will ultimately increase a countrys GDP. On the other hand government charge big amount of taxes on the star categorisation of the hotel. As a hotel within the UK hotel Radisson must comply with all health and safety laws and suffers from serious consequences if not obeyed Technological Trends:  The macro technological environment analysis will identify changes in the application of technology. A current example is a shift towards online transactions and in some areas a shift away from online transactions. New spa facilities and new Illness treatment concepts of hotel Radisson are beneficial for any spa, as they attract potential customers. Social/Cultural Trends:  The macro social/cultural environment analysis will identify trends in societys beliefs, behaviours, values and norms. Change of lifestyle: People take less time off for holidays, but spend more money on shorter trips such as Iekend luxury spa packages. Demographic Trends:  The macro demographic analysis identifies trends in population growth at relevant ages for your industry the population location. So, PESTEL environment is so important for Radisson hotel business. As it identifies the opportunities and threats that lie within it. By understanding the environment in which Radisson is operating the business opportunities can be taken advantage of and threats can be minimized 1-d) Marketing Issues For a business it is necessary to understand its issues both external and internal or situation including its own capability, customers and the market environment to set its aim to satisfy customers need in a profitable manner. It need to also focus on its changing environment where it operates its business. Marketing issues are the highest priority problems that have negative impact on selling and advertising of a business. It is mandatory for any business establishment to identify the key dealing issues as it helps the managers to frame their managerial activities and implementing their decision. 5c analysis is a very useful structure to undergo a situation analysis. Its an environmental scan of the major 5 key areas of marketing decision making including internal, micro and macro environmental issues. Like all other business establishment Radisson hotels situation issues focus on 5C. As means Figure 3: 5C issues for Radisson (Lecture note) Company: Company breakdown is sanction for the evaluation of the companys purpose, policy, and aptitude. These parts identify to a Radisson hotel corporation on the plot of the business model. Radisson as a product and image of the hotel in the travel and tourism industry, the technology it is using and experiencing and on the end its objective comprises company issues. Competitor: The competitors position in a business establishment and the threat that that can be potentially posed by this competitors is taken into consideration in competitor analysis. This is an analysis enabling the business to identify the potential and current competitors and their capabilities. For my selected company Radisson Blu major competitors are Hilton, Sheraton and Marriott. From that perspective identifying and assessing the competitors as well as predicting future initiative of theses competitors is necessary for the business growth of hotel Radisson. These early insight of the potential activities of Hilton, Sheraton and hotel Marriott will keep Radisson prepared against the competition posed by them. Customers: Its can be massive and complicated. Significant part of this scrutiny likes; Demographic Wants needs Income level Market size growth Motivation Distribution, etc. Collaborator: Distributors, suppliers and alliances comprises the collaborators issue. It determines if there are any external sources or facility is available to assist the company goal. Collaborators are always ready to lend their extended Radisson as they let for a move up in the edifice of thoughts, when lifts up in the opportunity of in advance new sponsorship identification. Radisson always maintains warm approach to its collaborators. It celebrates the birthdays of its collaborators on a monthly basis and special lunch and present been arranged to make them happy. Climate: Climate is imperative concern in any big business. It comprises all the macro environmental factors including political and regulator, social and cultural and economic environment. Most of the climate issues been referred to the pest analysis. Radissons pest analysis is broken down in the above section. (Task 2 Marketing Report) 2-a): Segmenting Targeting and positioning: (STP) applied by Radisson and its main product or service. Segmentation: Market segmentation is personalising the marketplace into subgroup based on comparable description of customer. Market segmentation can be completed by undertaking a do research and analyzing the results of the customers needs or wants. There are four types of market segmentation strategies:    I. Behaviour segmentation behaviour segmentation is the dissection of the customers in accordance with their life style of the, pattern of exchange or purchasing and using their money.    II. Demographic segmentation in this segment customers are divided according to their demographic status as married, divorced, single or widowed. Each group is treated separately and differently. III. Geographic segmentation -in this method customers are classified according to the area, region, state and district they live in.    IV. Physiographic segmentation physiographic segmentation is like the behavioural segmentation with some dissimilarity of including customers attitudes, expectations and activities. Radisson uses subdivision marketing process where the market is separated into sub-groups and these groups are given dissimilar hotel services. As an Ill known brand, Radisson for the most part serves to the advanced income earners of different countries. Since Radisson hotels comprise hotels in several countries and work internationally by capturing most of market share of not only state but also global market, as a result the market is divided internationally different countries and diverse culture of different countries. Targeting- After dividing the market into subgroups customers are selected according to their requirements and if they go with with the resources obtainable to the firm. Hence, targeting is a procedure that takes place after segmentation is completed. Radisson provides services to only those who can manage to pay for to pay for high end lavishness services. Thus, a new target market of recently Added couples fit best with the resources (services) Radisson can provide. The rate per night is surely being high enough and the suits provided could be changed for fitting a honeymoon couples needs. At present, Radisson serves mainly to business class travellers and highly educated and high income earners. Mostly these customers visit Radisson regularly but not with their families. Thus the new target of newly Added couples will be a profitable idea for Radisson. Market positioning: Market positioning is introduction of a product into a exacting position in a marketplace by referring to the users perception. Positioning is an indispensable implement that as it allows the customers to generate their personal observation of the product. The illustration in their mind is the representative of the clients and this make them encompass the potential of to choose a superior product. Radisson before now has a trademark image of its own in its customers intellect of being extremely Ill presumed hotels providing services to principally elevated takings earners. At current, Radissons aim to most of its clients is providing facility to most trade person. Radisson is not prepared for wedded couples yet. After targeting a new market section of the newly married couples, Radisson needs to as Ill make an intuition on its hotels as being the ideal one for the wedded couples. It is also extremely necessary to look for the competitor while incoming this new marketplace. Radisson must place itself in a worse form than its competitor while beginning the deal as they have to generate an image such as Best for the Best. 2-b): Pricing strategies: Due to the competition of five star hotels industry in worldwide that is going to be tighter and tighter, many five star    hotels conduct particular pricing strategy to yield even greater profit besides using basic pricing. In some markets, managers can enhance profits above those they would earn by simply charging a single per-unit price to all consumers. In our chosen hotel Industry Radisson several pricing strategy have been followed as few of them listed below: Price discrimination   Price discrimination is the practice of charging different prices to consumers of the same service. In this case, hotels can earn higher profit by charging different prices for the same service. In some cases hotel offers special discounts for consumers who will book rooms and pay it with credit cards. In this way they are able to charge different prices to different consumers depending on each consumers willingness and ability to pay. Peak-load pricing Most hotels have periods in which demand is high and periods in which demand is low. For example, when holiday season, number of urban people from outside Jakarta, such as Medan and Surabaya, prefer going to the capital city, Jakarta, to travelling during short holiday periods, mainly due to their constraint budgets and limited time.    As a consequence, four and five star hotels located in Jakartas Central Business District and shopping area, such as Mulia and    Grand Hyatt, gain more benefits Commodity bundling A significant amount of sales revenue of hotels in Indonesia also comes from the usage of ballrooms and meeting rooms.    Ballrooms are particularly popular for Idding occasions and special corporate events; while meeting rooms are often chosen by corporate and governmental departments from other provinces as places to meet up.    For example, five-star hotels offer Idding package for Idding occasions, not only ballroom as place for the occasion but also other services, such as catering, pre-Idding photo, and parking voucher. All those services are grouped together into a bundle and price charged to customers depends on the service offerings. Table VIII describes various Idding packages which are offered by Borobudur Hotel. Block Pricing: By packaging units of a product and selling them as one package, hotels can earn more profit than by selling per unit price of service. They have to pack identical services together and offer loIr price than per-unit of service. This pricing strategy called block pricing which identical product are packaged together by forcing consumers to make all-or-none decision to purchase. This way is expected to be able to increase profit received by a hotel. Price matching: In hotel industry, pricing strategy is one thing that can be used to attract consumers. Each hotel competes to satisfy its customers while it also earns more profit on that. But, in cases where trigger strategy does not work, there is another way that can be used by hotels to attain higher profit. A hotel can use a price matching strategy to advertise a price and promise to match any Loir price offered by a competitor. With our Best Rates Guarantee you can book any hotel at  radissonblu.com  and be confident you are receiving the best hotel room rate available on the IB guaranteed. If you find a Loir rate within 24 hours of booking and at least 48 hours prior to your arrival date, submit a claim and I will honor the Loir rate and discount it by 25%. Book today! 2-c): The promotional and distribution mix: Promotion mix is the combination of advertising, sales promotion, public relations, personal selling and direct marketing tools that a company uses to communicate value and build relationships. (Kotler Armstrong, 2008). A disinterested mix of this aspect is needed to put together and retain cost-effective customer interaction.   Radisson has focused on promotion policies that relate to customers at a individual level, because of this it has stay left from mass advertising and mass medium outlet, and has decided on an close communication approach in order to preserve a connection with consumers on a private level. Also, sale promotions such as coupon are sent using online mail list. Radisson at present has an conventional email list, where it update consumers on the subject of new product, promotion, and events happen. Radisson is pretty discerning in choose electronic Medias. It chooses the exact media for the promotion of advertisement, as a customer can understand. As an example Radisson uses newspaper Jakarta post demonstrating accurate media at foreign market booth and FM smart for radio. Several distribution channels can be used to as a distribution strategy for a service industry like Radisson to bring out a new product or promotion to the customers. Companies may focus on a particular channel as a distribution strategy but sometimes selecting or using several channels help the company to maximise the link between customers and them; as consumers has more option to chose from and the service is available in different forms. In a service industry Radisson operates its distribution as direct sales in personal and through internet. As customer can book their rooms through internet and always get the update of new product and promotions. 2-d): 3ps of extended marketing mix: The marketing mix is the premeditated or prepared part of a marketing arrangement. The marketing mix is à ¢Ã¢â€š ¬Ã‚ ¦ the set of controllable set of tactical marketing tools product, price, place and promotion- that the firm blends to produce the response it wants in the target market. Kotler and Armstrong (2010) It is also called as 4ps the 7Ps. The 4Ps are price,  place,  product  and  promotion. The  services marketing mix  is also called the 7Ps and includes the addition of  process,  people  and  physical evidence. Services Marketing Mix refers to the amalgamation of promotion activities associations engage in to prop up and sell ethereal service, as contrasting to physical goods. Marketing professional and individual use numerous strategies to create a center of attention and preserve their consumers. These actions encompass of diverse perceptions, the most significant one being the marketing blend. Marketing tactic is incorporated with the selling program, or marketing mix. The marketing mixes conventionally include variables such as price, product, promotion, and place. Here is an extend to conceptualize the function of the supplementary 3Ps and how they ought to be managed, in particular in the service business like hotel Radisson Blue. People: Referring to the distinctiveness of services discussed, services are not concrete and necessitate be forming and using concurrently. The value of people in the service delivery system becomes extremely important in the co-creation of value. (Gabriel, 2005). Consumers connect the charge of the service to the distinctiveness of the service contributor. This involves a remarkable need for the service provider to comprehend their involvement to the service eminence. If there is a divergence of the predictable assessment by the consumers to what the consumers are presented, there will be a discernment breach. Physical Aspects: Physical aspect sometimes termed as customer service. It has got the place at the circle of the expanded marketing mix as it got significant impact on the other components of extended marketing mix. That is the only tangible part of the service a hotel can provide. As for instance for our case studies hotel Radisson Blue the compactness and tidiness of the reception desk, the rooms and other amenities outline component of the physical feature of the service. The character of the service deliverance together with the lead-time is as Ill part of the consumer service. Customer service does have an effect on the other apparatus because it is almost the amalgamation of the presentation of all workings of expanded marketing mix. Process: The service provider need to be sound conversant of the means the service is breed and delivered to the consumers. In this case the feature of message, communication purpose and strategy forms components of process information. There should not be mystification connecting this constituent of marketing blend and that of customary marketing mix up, promotion. Process information is concerning the temperament of the service formation and deliverance structure while advertising is about informing potential and existing consumers about the accessibility of the product-service. Since consumers are not able to see the service they will construct assurance on the in sequence set to them by service provider about the entire procedure about the service. Some consumers are confrontational, so they will require details regarding the procedure of the service. Once the service contributor is not in no doubt about the in sequence he is giving about the service of the method, customers can entity th e offer. The poIr of IT needs to be incorporated in this constituent as it can pace up the accessibility of the information consequently a good client service to consumers. (TASK 3-Market Research): The American Marketing Association (AMA) has given the most widely accepted definition of marketing. The AMA has defined marketing research as the systematic gathering, recording and analyzing of data about problems relating to the marketing of goods and services In this paper I will discuss the process used in marketing research planning. There are eight steps to take in this process, identifying the problem, creation of the research design,    choosing the method of research, selection of the sampling procedure, collection of data, analysis of the data, writing and presenting the report, and follow up. These steps will insure that the data collected answered the right problem and is useful to the client.    Step 1: Identifying the Problem : Identifying the setback is the first stride in the marketing research planning course of action.    It is must to find out what kind of data I are looking for. Descriptive is the kind of study that asks who what where when and how.    The causal studies ask us more they why, they follow the line of thinking that if one variable changes then the other will alter in a unwiring way.  In this paper I will focus mainly on customers satisfaction about the service of hotel Radisson. Customer like the complimentary advertisement, they can bypass the information by word of mouth. There is research point towards that if you lose a loyalty consumer you may lose 100 possible customers. So, gratify the client is very imperative for the hotel. Last, but not least, for the hotel, consumer is not only consign to the consumers but also refer to the member of staff. Employee is very imperative for the hotel, because they develop Customer Satisfaction endow with the service, the excellence of the service resolve the exterior customers satisfaction. If I want develop the contentment of peripheral customers, I first have to get better the interior employees contentment. All in all, the customer is god; as a hotel Radisson should try their best to gratify the customers. Hotel must find the resourceful ways to keep happy the customers, who help them, make money and win in the rivalry. Step 2: Research Design Any research needs a plan or a formation before data assortment or scrutiny can instigate. A research design is not in a minute a work graph. A work sketch details what has to be completed to complete the assignment but the work plan will flow from the projects research design. The purpose of a research design is to make certain that the confirmation obtained enable us to respond the preliminary question as unequivocally as possible. Step 3: Method of Research Choosing The means of research is to find out what kind of way I will use to collect data.    The three fundamental methods are survey, observation and experiment.    A survey is a where the accomplice is asked a quantity of question, such as a mail survey. Observation is to monitor without straight communication, such as inspecting peoples habits at the shopping centre.    Experiments are type of examine that are defined by the experimenter altering one or more variables. In this paper two sets of Ill developed questionnaire have been structured to evaluate the views of both employees and customers. Step 4: Sampling Procedure Selection of the sampling system is picking out a assembly of people to research. At period it could be very much sturdy to get internal information of the hotel. So I have to select some of very knowledgeable and cordial human resources of hotel Radisson and accumulate the required data. Beside this, I will use internet and conducting e-mail communication to pull together some of the information. Step 5: Collecting Data (primary and secondary) Data are of two types : primary and secondary . Primary Data are those which are composed or collected a new and for the foremost time and thus come about to be unique in nature. On the other hand for secondary data its nature of collecting is purely that    of impediment. primary data is collected through observation and interview method through questionnaire and schedules. On contrary the collection process of secondary data is accomplished by or from various publication of the local government and state or state publication. The secondary data can be collected from the technical and trade journal, books, newspaper and different magazines as Ill as from reports. In my research study I used primary data and I composed it through the questionnaire methods, I collected these data from London. Step 6: Analyzing the Data and presenting the report: Analysis of the data is where I break down the composed data and try to find contacts and of pattern in it to help come back with the research predicament that I started with. One of the most important is, writing and presenting the report. The person heading up the research will have to make sure that the information and recommendation is both credible and justified by the data, if he wants the recommendation to be followed.    The report can be presented in many different ways such as a printed report, digital report, a presentation, or even a combination of them all. Step 7: Following up Follow up with the firm, make sure that the research is being used and interpreted correctly. A good way make sure that the information is going to be used is to make it so each department dont conflict with the others.    Also doing these kinds of follow up can let management know that the researcher does care about the work that was done for the company. For my case study for Radisson Blu

Wednesday, November 13, 2019

Breast Cancer Essay -- Health Disease Essays Papers Prevention

Breast Cancer Cancer is one of the leading causes of death in the United States. There are many different types of cancer that are affecting people all over. Breast Cancer is one of these, and is found in man and women. Over 200,000 women and 1,300 men have been diagnosed with breast cancer this year. One in eight women will detect breast cancer in their lifetime. Men are less than one percent of the cases of breast cancer that are detected. Although prevention is not yet available, early detection is the best way to handle breast cancer, which can be treated in many ways. Breast cancer is a malignant tumor found in the glandular tissue of the breast. This tumor is called a carcinoma, which causes a single abnormal cell to multiple at rapid rates. A malignant tumor damages tissue and can spread. Cancer spreads when it breaks away and gets into the bloodstream. The tumor can be removed but there is still a possibility that they will grow back. When breast cancer spreads it is called metastatic breast cancer. If it is a benign tumor it is non cancerous, will not spread, but could damage some tissue. They are also not life- threatening and can be removed, which they rarely grow back. Breasts are glands that can produce milk. There are two main types of breast cancer, ductal carcinoma and lobular carcinoma. Ductal carcinoma is cancer in the lining of milk ducts of the breast. Lobular carcinoma is cancer in the lobules where breast milk is produced. There has not been a way detected to prevent breast cancer yet. The best way to protect you against breast cancer is by getting a mammogram at age 35 and once a year after age 40. Also you should perform a self-exam of the breast each month after age 20 f... ...nemia. There is a five-year survival rate for women with breast cancer. The percentage of survival has risen from 72 to 96. If the cancer has spread to other tissue then the rate goes down to 78. The hope of recovering from the diagnosis of breast cancer is extremely high. Women are becoming a lot more optimistic about being diagnosis with breast cancer. It is highly recommended that they see a physician regularly and give them themselves self-breast examinations. Breast cancer kills about 39, 800 women a year and about 400 men. Self-examination is one way to detect breast cancer early and give you a better chance of recovering from it. Many treatments are available and can help get rid of breast cancer. Even though there is no prevention for this cancer yet, detecting symptoms early and receiving treatment is the best way to get rid of breast cancer.

Monday, November 11, 2019

Nathaniel Hawthorne and the Great Stone Face

NATHANIEL HAWTHORNE AND THE GREAT STONE FACE RALPH TRANGIA MRS. ARAGON HS4-8 In this paper, every OPINION from someone else has been acknowledge in a parenthetical citation. I realize that the mere presence of a parenthetical citation does not avoid plagiarism. If I have used the exact words, phrases, clauses, or sentences from someone else, I have enclosed that information in quotation marks. If I have paraphrased the opinions of someone else, I have not enclosed the paraphrased portions in quotation marks; but I have stated those opinions in my own words. I have also introduced the paraphrase and have a parenthetical citation to acknowledge the source. ALL FACTUAL INFORMATION (common knowledge or uncontested knowledge), though not credited with a parenthetical citation, has been stated in my sentence structure. I have not used anyone else’s organization of the factual information. Signed:_______________________ Nathaniel Hawthorne And The Great Stone I. Author Background A. Early Life 1. Born in Salem, Massachusets 2. His legs were hit while playing â€Å"bat and ball† 3. Became lame and unable to walk 4. Due to being lame he was able to read many books and this is when he got his some stories B. Education 1. Attended Bowdoin College 2. Became classmate with Longfellow and President F. Pierce 3. Refused to take public speaking C. Career 1. Chosen as the American Adviser at Liverpool England 2. Was given the position as a Surveyor in 1846 D. Achievements 1. Anonymously, Hawthorne’s early stories were published 2. In 1837, the publication of twice told tales somewhat lifted this spell of darkness 3. Hawthorne’s short stories became the best of American classics. . The Great Stone Face 5. Scarlet Letter Nathaniel Hawthorne was one of America’s best writers. Born in Salem, Massachusets on July 4 1804, he grew up with keen awareness of his religious Puritan family, a understanding which inspired many of his works and achievements. He started his career as writer after he graduated in Bowdoin College. For a mean time Hawthorne was picked as surveyor of customs in Salem and later on, a American consul to Liverpool, England. During his free time, he wrote stories and stories.

Friday, November 8, 2019

Free Essays on Everglades

The Everglades The Everglades are the largest remaining subtropical wilderness in North America and have increased in size from the original 460,000 acres to 109,493.10 acres in just sixty six years. They stretch southward from Lake Okeechobee to the Bay of Florida and the Gulf of Mexico and are consumed with mystery and beauty. Inside lie a succession of plant and animal wildlife found nowhere else in the world (Doner 1). It is one of the country’s richest biological preserves and through hard work will remain to exist. The Everglades have produced many needs to be met along with the plants and animals that inhabit them. To fully understand the diversity of the Everglades, a general knowledge of how they came to be is essential. Surprisingly young, the Everglades were only formed within the last 5,000 years (2). The movement of tectonic plates first formed the base while the expansion and contraction of ice sheets slowly accumulated to form the aquatic system. Only after the end of the Wisconsin glacier did the birth of the peninsula come to be; it was then the interrelationship between the organic rock of the ancient seafloor and the waters of today’s modern ocean begin to form the Everglades. There are three elements that created the Everglades and they are rock, water and fire (McCally 1-2). One important element is rock because it is the foundation on which the Everglades rest. It can be divided into three categories: 1) basement rock 2) marine sediments and 3) Ice Age Strata. Each of these categories played an important role in the formation of the Everglades (Molloy 1). The basement rock was at one-time piece of Africa that provided the base for the westerly direction of drainage. However the second allowed numerous generations of marine animals to give their bodies to the limestone and finally the third rose the level of the sea and provided both the sandy formations and the limestone bedrock (McCally 2-4)... Free Essays on Everglades Free Essays on Everglades The Everglades The Everglades are the largest remaining subtropical wilderness in North America and have increased in size from the original 460,000 acres to 109,493.10 acres in just sixty six years. They stretch southward from Lake Okeechobee to the Bay of Florida and the Gulf of Mexico and are consumed with mystery and beauty. Inside lie a succession of plant and animal wildlife found nowhere else in the world (Doner 1). It is one of the country’s richest biological preserves and through hard work will remain to exist. The Everglades have produced many needs to be met along with the plants and animals that inhabit them. To fully understand the diversity of the Everglades, a general knowledge of how they came to be is essential. Surprisingly young, the Everglades were only formed within the last 5,000 years (2). The movement of tectonic plates first formed the base while the expansion and contraction of ice sheets slowly accumulated to form the aquatic system. Only after the end of the Wisconsin glacier did the birth of the peninsula come to be; it was then the interrelationship between the organic rock of the ancient seafloor and the waters of today’s modern ocean begin to form the Everglades. There are three elements that created the Everglades and they are rock, water and fire (McCally 1-2). One important element is rock because it is the foundation on which the Everglades rest. It can be divided into three categories: 1) basement rock 2) marine sediments and 3) Ice Age Strata. Each of these categories played an important role in the formation of the Everglades (Molloy 1). The basement rock was at one-time piece of Africa that provided the base for the westerly direction of drainage. However the second allowed numerous generations of marine animals to give their bodies to the limestone and finally the third rose the level of the sea and provided both the sandy formations and the limestone bedrock (McCally 2-4)...

Wednesday, November 6, 2019

Macolm X Essays - Religion In The United States, Free Essays

Macolm X Essays - Religion In The United States, Free Essays Macolm X A man was brought into this world on May 19,1925 to serve his people and help them open many doors. This man started of as a nobody and is now known to the world as being one of Americas greatest Civil Rights leaders. Malcolm X Little was the 4th child born to Reverend Earl and Louise Little. He also had 3 half siblings. His dad believed in self-determination and worked for the unity of black people and tried to teach Malcolm the same way. His dad tried to raise Malcolm to be aware of his ethnic background and dignity. Violence was always sparked by white people that were trying to stop black people such as Rev. Little. (Malcolms father) After he was born his family quite a few times before he they finally settled in Lansing, Michigan. His father became active in the University of Negro improvements Assoc. he also go involved in the Black Baptist Church. Throughout Malcolms life he was dedicated to black people. I guess you could say that he followed in the footsteps of his father. Even though Malcolm, his brothers, sisters, and parents were all shot, burned out of their homes, harassed, and threatened they still fought for their freedom and for what they believed in. This culminated in the assassination of his father by the white people. When Malcolm was only 6 years of age his father was shot and died. Although all this happened to Malcolm throughout his life he still continued to go to school. HE graduated 8th grade with good grades, just as he thought his father would have wanted him to do. At the age of 15 Malcolm dropped out of school and began to learn the ways of the streets. He became acquainted with hoodlums, thieves, dope peddlers, and pimps. When he was twenty Malcolm was convicted of burglary, and he remained in prison till he was 27. While he was in prison he began to educated himself and he learned about and joined the Nation of Islam. He studied the teachings of Elijah Muhammad fully. In 1952 he was released a changed man. When he was released he went to Detroit and he joined the daily activity of the sect and was given instructions by Elijah Muhammad himself. After the teachings of Muhammad he changed his name to Al-Haji Malik El-Shabazz. His commitment helped build the organization nation-wide, while making him and international figure. He was interviewed for TV programs and by magazines and spoke across America at many different universities and other forums. Malcolms power was in his words. Here is just a few of Malcolms most powerful words. I feel like a man who had been asleep somewhat and under someone elses control. I feel what Im saying now id for myself. Before, it was for and by guidance of another, now I think with my own mind. This means he took in all the information that people said, and used it as his own knowledge. He used to listen to what people would say and learn from what they said. Then one day he woke up and decided that he was the man in control and he has enough power to fight for what he believed in. Another great speech that Malcolm made was this one: This letter showed how he visited a country where all people were treated and that they have never heard of the word racist. He thought it was so amazing that people of all different ethnic beliefs could all eat of the same plate and drink from the same glass. His experience there was so amazing that he wanted the whole world to know how it was. Before his trip described in the letter above Malcolm was vehemently anti-white. He did not like whites and he believed that they were hell raisers and they had no more of a right to ridicule him than he does to ridicule them. He was taught as a child to hate whites so that is what he grew up believing. But after his trip to Abraham he came to see that all people were equal, regardless of their race. True anti-racism is color blindness. Thats what he spoke about when

Monday, November 4, 2019

Professional Development Plan Assignment Example | Topics and Well Written Essays - 500 words

Professional Development Plan - Assignment Example This is something I want to continue for the rest of my life; because what benefit my profession is going to be of if it is not being done with its true essence. Of handling patients As much as I value my personal professional progress I respect the aura of my profession equally. I want to it with confidence and successfully. To serve on the managerial level has always been one of my most desired dreams. I believe I can utilize my leadership skills to the most by serving at a managerial position, it will not only be a good move for my personal professional career but I will also be beneficial for my organization. I will achieve this goal by keeping a balance between my studies and work life during my masters. By gaining more work experience along with my MSN I first want to become Manager Nursing at my facility and then eventually achieve my ultimate goal. These are some major goals which I want to achieve in the coming three years of my life confidently. Strong motivation and confidence will lead towards a successful professional development for individuals (Mackay, 2007). These may seem just three goals but my entire professional future depends on the successful achievement of these goals. And in order to achieve these goals I will have to achieve small targets almost every single day, because these small everyday goals are going to make up basis for the fulfillment of these major goals of my life (Ryan, 2012). Hansen, R.S. and Hansen, K. (2008). What Do Employers Really Want? Top Skills and Values Employers Seek from Job-Seekers. [Online]. Available at: http://www.quintcareers.com/job_skills_values.html (Accessed 26 January

Saturday, November 2, 2019

Role of the U.S. President Franklin Delano Roosevelt on America and Essay - 1

Role of the U.S. President Franklin Delano Roosevelt on America and the World - Essay Example This paper illustrates that Franklin Delano Roosevelt had a very long presidency, lasting three terms, which is unusual since American presidents normally only have one or two terms.   He belonged to the Democrat party and introduced many reforms to include the famous â€Å"New Deal† which aimed to get people back to work after the Depression. In his work abroad he was respected for his diplomacy and he certainly is responsible for helping to bring the Second World War to an end. Franklin Delano Roosevelt, as his family name suggests, belonged to a family of Dutch descent. They traced their roots back to the early settlers of America in the region in and around New York and to a Dutch farmer called Nicholas Claes Martenzen von Rosenvelt who came from Holland right at the beginning of the settlement period, in the early 1600s. Franklin D. Roosevelt’s parents were wealthy and they lived in the upper-class Hudson River area. Both James Franklin and Sara Delano had inheri ted money and a good education from their parents and the young Franklin grew up in a happy home, very much loved especially by his mother who was much younger than her husband. After homeschooling by a series of governesses until the age of 14, Roosevelt attended Groton, a private educational establishment led by the school’s founder, Endicott Peabody. This was a very privileged schooling: â€Å"At a time when most educational reformers stressed democracy and equal access to schools, Peabody attempted to build a school where the ‘best families’ of New England would send their sons to prepare them for future positions of leadership.† In some ways, this background excluded the young Roosevelt from the hardships that other people suffered, such as poverty and exclusion from the good things in life, but on the other hand, the Christian morals and hard-working ethic of Peabody’s school gave him a good moral basis for his future life. Having an educated mother who spoke several languages also allowed the young Franklin D. Roosevelt to develop an awareness and understanding of other countries which would come in very useful during his later career.